Privacy & Policies
Your privacy matters to us—here’s how we protect it.
Effective date: 08/07/2026
Zed Wear CO, doing business as Zed jackets ("Zed Wear CO," "Zed jackets," "we," "us," or "our"), operates the Zed jackets online store and related services (collectively, the "Services").
This Privacy Policy explains how we collect, use, disclose, retain, and protect personal information when you visit our website, create an account, place an order, submit a review or inquiry, or otherwise interact with us.
Business contact details
Zed Wear CO / Zed jackets
Country of operation: USA
Email: contact@zedwearco.com
Phone: +1-212-555-0198
Please read this Privacy Policy carefully. By using the Services, you acknowledge the practices described here, subject to any rights you may have under applicable law.
1. Personal information we collect
We collect personal information directly from you, automatically through your use of the Services, and from service providers and platforms that support our store.
Information you provide directly
Depending on how you use our Services, we may collect:
Identity and contact information: your name, email address, phone number, shipping address, and billing address.
Order and transaction information: items ordered, order number, order status, purchase history, delivery details, returns, exchanges, and communications about your order.
Account information: account credentials and information associated with your customer account, where accounts are available.
Communications and review information: the content of messages, questions, customer-service requests, reviews, ratings, photos, or other content you submit.
Payment information
Payments are processed by Stripe. We do not intentionally store full payment-card numbers, card security codes, or other sensitive payment credentials on our systems. Stripe processes payment information under its own privacy policy and security practices. We may receive limited payment-related information from Stripe, such as payment status, transaction identifiers, and billing details needed to process, verify, or support an order.
Information collected automatically
When you visit or use the Services, we and our service providers may automatically collect:
IP address;
device type, browser type, operating system, and device identifiers;
pages viewed, links clicked, pages referring you to our site, and actions taken on the site;
approximate location derived from your IP address;
cookie identifiers and similar technology data; and
information about how you interact with advertising and our website.
Information from third parties
We may receive personal information from:
Stripe, in connection with payment processing and fraud prevention;
Google Analytics 4 (GA4), which helps us understand how visitors use our website; and
Facebook/Meta, including through Meta advertising tools or pixels, which may help us measure advertising performance, build audiences, and show relevant advertising.
2. How we use personal information
We use personal information for the following purposes:
to provide, operate, and improve the Services;
to create and manage customer accounts;
to process, confirm, fulfill, ship, and support orders;
to process returns, exchanges, refunds, and payment-related requests;
to communicate with you about orders, customer support, updates, and your inquiries;
to display or manage reviews and feedback you choose to submit;
to personalize and improve website content, products, and customer experience;
to understand site traffic, usage, and marketing performance;
to deliver, measure, and improve advertising, including through Google and Meta tools where enabled;
to detect, investigate, prevent, and address fraud, security incidents, misuse, and other unlawful activity;
to comply with legal obligations and enforce our terms, policies, and rights; and
for any other purpose disclosed to you when we collect your information or with your consent where required by law.
3. Legal bases for processing (EEA, UK, and similar regions)
If you are located in the European Economic Area, the United Kingdom, or another jurisdiction requiring a legal basis for processing, we process your personal information when:
it is necessary to perform a contract with you, such as fulfilling your order or managing your account;
it is necessary for our legitimate interests, such as improving our store, securing the Services, preventing fraud, and measuring site performance, provided your rights do not override those interests;
you have provided consent, such as for certain non-essential cookies or marketing technologies; or
processing is necessary to comply with a legal obligation or to protect legal rights.
Where we rely on consent, you may withdraw it at any time. Withdrawal does not affect the lawfulness of processing before withdrawal.
4. Cookies and similar technologies
We use cookies, pixels, tags, and similar technologies to operate our store, remember preferences, understand usage, maintain security, and measure advertising.
These technologies may include:
Strictly necessary cookies, which are required for core website functions, shopping-cart features, security, and checkout;
Analytics cookies, including GA4 technologies, which help us analyze website traffic and visitor behavior; and
Advertising cookies and pixels, including Meta/Facebook technologies, which may help measure ad conversions, create audiences, and show more relevant ads.
Where required by law, we will request consent before placing non-essential cookies or similar technologies. You can manage cookies through our cookie-consent banner, where available, and through your browser settings. Blocking some cookies may affect site functionality.
For additional controls:
You can review Google's advertising controls through your Google account settings.
You can review Meta's advertising preferences through your Meta account settings.
5. How we share personal information
We may share personal information with the following categories of recipients:
Payment providers, including Stripe, to process payments, prevent fraud, and manage transactions;
Analytics and advertising partners, including Google and Meta, when their tools are enabled on our website;
Shipping, fulfillment, and delivery providers, as needed to deliver your order;
Technology and business service providers that help us host, secure, support, analyze, or operate our Services;
Review, account, and customer-service providers, where applicable;
Professional advisers, law enforcement, regulators, or other parties where necessary to comply with law, enforce our rights, protect customers or the public, or respond to valid legal requests; and
A buyer, investor, successor, or affiliate in connection with a business transaction, such as a merger, acquisition, reorganization, or sale of assets, subject to applicable law.
We do not sell personal information for money. However, some privacy laws may define certain sharing for targeted advertising or analytics as a "sale," "sharing," or "targeted advertising." Where those laws apply, you may have the right to opt out of such activity as described below.
6. International transfers
Because we sell worldwide and use service providers that may operate in multiple countries, your personal information may be processed in countries other than the one where you live. Those countries may have different data-protection laws.
When required, we take appropriate steps to protect personal information transferred internationally, such as using contractual safeguards, relying on adequacy decisions, or applying other lawful transfer mechanisms.
7. Data retention
We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy, including to fulfill orders, maintain records, resolve disputes, enforce agreements, prevent fraud, and meet legal, accounting, tax, and reporting obligations.
Retention periods depend on the type of information, the reason it was collected, and applicable legal requirements. When information is no longer needed, we will delete, anonymize, or securely dispose of it, unless we are required or permitted to retain it longer.
8. Security
We use reasonable administrative, technical, and organizational safeguards designed to protect personal information against unauthorized access, loss, misuse, alteration, or disclosure. These measures may include access controls, secure service providers, and encryption or secure transmission where appropriate.
No method of transmission or storage is completely secure. We therefore cannot guarantee absolute security of your personal information.
9. Your privacy rights and choices
Depending on where you live, you may have the right to:
request access to the personal information we hold about you;
request correction of inaccurate or incomplete personal information;
request deletion of your personal information;
request a copy of your personal information in a portable format;
object to, or request restriction of, certain processing;
withdraw consent where processing is based on consent;
opt out of targeted advertising, certain sharing, or profiling where applicable; and
lodge a complaint with a relevant data-protection authority.
To exercise a privacy right, contact us at contact@zedwearco.com or call +1-212-555-0198. Please include enough information for us to verify your identity and understand your request. We may ask for additional information where reasonably necessary to protect your account and personal information.
We will not discriminate against you for exercising applicable privacy rights.
California and other U.S. state privacy rights
If you are a resident of California or another U.S. state with applicable privacy laws, you may have specific rights to know, access, correct, delete, opt out of certain sales, sharing, targeted advertising, or profiling, and appeal certain decisions.
We may collect the following categories of personal information: identifiers and contact details; commercial and transaction information; internet or electronic network activity; approximate geolocation data; and user-generated content such as inquiries or reviews. We use and disclose these categories for the business and commercial purposes described in Sections 2 and 5.
To opt out of the use of personal information for targeted advertising or of sharing that is treated as a sale or sharing under applicable law, contact us at contact@zedwearco.com . If your browser sends a legally recognized opt-out preference signal, we will process it where required by applicable law.
Authorized agents may submit requests on behalf of eligible consumers, subject to verification of the agent's authority and the consumer's identity.
EEA and UK rights
If you are in the EEA or UK, you may also have the right to complain to your local data-protection authority. You can contact us first at contact@zedwearco.com so we can attempt to address your concern.
10. Children’s privacy
Our Services are not directed to children under 13, and we do not knowingly collect personal information from children under 13. If we learn that we have collected personal information from a child under 13 without appropriate authorization, we will take reasonable steps to delete it.
If you believe a child has provided us with personal information, please contact us at contact@zedwearco.com .
11. Third-party services and links
The Services may include third-party services, tools, or links, including Stripe, Google, and Meta. Those third parties have their own privacy policies and practices. We are not responsible for the privacy practices of third parties, and we encourage you to review their policies before providing information or interacting with their services.
12. Changes to this Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or business operations. We will post the updated version on this page and revise the effective date above. Where required by law, we will provide additional notice or obtain consent.
13. Contact us
For questions, requests, or concerns about this Privacy Policy or our privacy practices, contact:
Zed Wear CO / Zed jackets
Email: contact@zedwearco.com
Phone: +1-212-555-0198
Before publishing: required completion checklist
Replace every bracketed placeholder, especially the effective date, registered address, country of operation, and Your Privacy Choices/cookie settings link.
Confirm the policy names every live service on the site. Add any email/SMS platform, review app, shipping carrier, fraud tool, live chat, hosting provider, or customer-support platform that receives personal information.
Install a consent banner that blocks non-essential GA4 and Meta cookies/pixels until consent where that is required, particularly for visitors in the EEA and UK.
Make sure the cookie settings link and opt-out mechanism actually work, including support for legally recognized browser opt-out preference signals where applicable.
Place a prominent Privacy Policy link in the website footer and at account creation, checkout, and relevant forms.
Keep internal records of how customer information is handled, who can access it, and how long it is retained.
Have a qualified privacy attorney review this policy before publication. A policy must match your actual website practices, contracts, and applicable laws; it is not a substitute for legal advice.
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